Dom Kelly works for Fair Fight, a voting rights organization founded by Stacey Abrams and based in Atlanta, Georgia, where he helps lead fundraising efforts for both the organization’s PAC and 501(c)(4). He is also a person with Cerebral Palsy who is passionate about disability justice and building political power within the disability community. He took the time to tell us why it’s important for people with disabilities to run for office, and to share his wisdom about fundraising.

Why do you think it is important for people with disabilities to run for elected office?

Dom: I am extremely passionate about getting disabled people to run for elected office, and there are a couple reasons I think it’s important. The first is that lawmakers who understand what it’s like to be disabled can create and uphold laws that actually benefit folks with disabilities. Too often we see that the disabled community is ignored and disregarded; COVID-19 and the events surrounding the pandemic has really brought to light what we in the community have known to be true, which is that our lives are often considered expendable. Lawmakers think nothing of taking away our access to affordable healthcare if it’s politically beneficial to them. Congress’s inability to address issues like gun violence, systemic racism, and police brutality mean that the disabled community is even more at risk of being harmed. Some politicians engaging in voter suppression have actively tried to take away our right to vote. All of these are just some examples of what we could be addressing through a disability lens if people with disabilities ran and won elected office. Second, I believe representation matters. As a kid, I rarely if ever saw people on TV, whether they be characters, actors, politicians, or news anchors, who were disabled like me. Seeing someone with a disability in a leadership and decision-making role can go a long way in cultivating confidence and power among folks in our community. “Identity politics” is a dirty term among some, but not for me – identity is vital for our survival.

Some people who want to run for office are afraid of having to ask for money. How can people who are afraid of fundraising get comfortable with it?    

Dom: Like it or not, raising money is a necessary activity for any organization, campaign or otherwise. The first time getting on the phone to ask someone to give can be scary, but it gets easier with each ask. It may be easier to start by planning an email or social media fundraising campaign before you start asking for larger amounts of money. At the end of the day, though, you are really selling yourself and your vision to voters, so if you feel confident in your candidacy and your platform, you’ll be able to get more comfortable with asking them to contribute.

What goes into setting a fundraising goal?

Dom: It really depends on your budget and what staff you plan to hire/what activities you undertake. When you’re soliciting, it’s always good to go to donors with a total number you are trying to reach in that stretch and an idea of what their contribution will go toward, so really understanding what your budget is and how you plan to spend the money is integral on multiple fronts. In an email or social media campaign, it might be a good idea to set a smaller goal and ask your supporters to help you reach it in a specific timeframe.

Let’s say you’re reaching out to a supporter to ask them to donate. How do you decide how much money to ask them for?  

Dom: Before you sit down for call time, you have to make sure you have done all the research on the potential donor. That includes understanding their background, what they currently do, and most importantly, their giving history. Knowing what they’ve given to other candidates, PACs, etc. will be necessary in being able to decide on an ask.

Do you have any other advice for our readers, especially first-time fundraisers?

Dom: I like to think that fundraising is akin to community-building in that you are developing a group of supporters that believe in a similar vision and have aligned values, so just as if you were creating and growing a group on Facebook and feeding them content constantly, donors need to be kept equally engaged. They are going to want to be fed lots of information and understand how their investment is actually making an impact. Remember, the people who give you money are the ones who believe in you the most. You have to keep them engaged beyond continuing to ask them to contribute to your campaign. That engagement can translate into volunteering, more giving, and ultimately, for candidates, their enthusiastic vote at the ballot box. Your donors are not just ATMs – they are people who believe in you, and you need to keep them engaged.

Dom Kelly is the Development Manager at Fair Fight Action, a voting rights organization founded by Stacey Abrams, as well as a lifelong disability justice activist. As a person with Cerebral Palsy, he is passionate about furthering disabled representation in politics and government. A native New Yorker, he currently lives in Atlanta, Georgia with his wife Catie.

In 2017, you couldn’t find any information online on running for office with a disability. There were no campaign training programs for people with disabilities. There weren’t many news stories on candidates with disabilities. It seemed like learning how to run for office with a disability was a well-kept secret.

At the same time, more Americans became interested in running for office. More than twice as many women ran for Congress in 2018 than in 2016. Programs that teach people how to run for office became more popular. New campaign training programs were created. There were campaign trainings for members of different political parties. There were campaign training programs for different identities, like people of color and first-generation Americans. These great resources grew and trained more and more Americans to run for office. Still, there was a major information gap for people with disabilities.

At NCIL, we decided that it was time to fix this problem. Diverse leadership is important because the government’s decisions impact many parts of our lives. Elected officials decide how to run our towns and cities. They make decisions about public transit and schools. They decide how to use our tax dollars and create the laws that govern our society. People with disabilities should be involved in making those decisions.

For two years, I interviewed candidates with disabilities. I learned about how they ran their campaigns and the challenges they faced. What I learned made it even clearer that we need a campaign training program for people with disabilities. In 2019, I teamed up with Neal Carter of Nu View Consulting to solve this problem. We created Elevate, the first and only campaign training for people with disabilities. Hundreds of people tuned into the five Elevate webinars or watched the recordings on our website.

I’m thrilled to say that we will be continuing Elevate in 2021.  We’re working hard to improve the program based on the feedback we received in 2019. We are so excited to continue training people with disabilities to run for office.

Creating this program is challenging because there is no one “disability experience.” A candidate who is a wheelchair user will have a different experience from a Deaf candidate. A candidate who is blind has needs that are different from the needs of a candidate who has chronic pain. The campaign process for one person may look different from the campaign process for another person. So how can we learn about these different experiences?

We can learn by talking to people with disabilities, of course! In this blog, we will interview candidates, volunteers, and staff with disabilities about their experiences. We will also answer common questions about running for office. We will talk about what you need to think about if you want to run for office or join a campaign.

It’s clear that the disability community has a passion for civic engagement. With the right tools and knowledge, we can take that passion and commitment beyond the ballot box. We can represent our community in elected office or on a campaign. We can effect change.

We’re excited about starting this blog, and we want your input! What would you like us to talk about? Send your questions to:

Sarah Blahovec
sarah@ncil.org
202-207-0334 extension 1103